An e-commerce SEO audit examines your catalog's technical and on-page factors: title tags, indexation, structured data, internal linking, Core Web Vitals. It produces a prioritized list of fixes ranked by SEO impact and implementation effort.
The 5 audit layers for an e-commerce catalog
- Crawlability — robots.txt, XML sitemap, crawl budget waste
- Indexation — indexed vs. non-indexed pages in Search Console
- On-page tags — title, H1, meta description per page
- Structured data — Product schema, BreadcrumbList, Organization
- Performance — Core Web Vitals (LCP, CLS, INP)
Audit data sources
Catalog audit in 30 min
Seegea gives you a grid view of all your products with their SEO fields — title, H1, meta description, alt texts — filterable by missing or duplicate values.
Structured data check
Automatically verify which products have valid Product schema and which are missing price, availability, or review data for rich snippet eligibility.
Prioritized action plan
After the audit, Seegea generates a prioritized fix list by estimated SEO impact — starting with the quick wins that require the least effort.
| Audit area | Tool | Time to audit |
|---|---|---|
| Title tags & H1 | Seegea or Screaming Frog | 30 min |
| Indexation rate | Google Search Console | 15 min |
| Structured data | Google Rich Results Test | 30 min |
| Core Web Vitals | PageSpeed Insights | 30 min |
Start every audit with Search Console > Coverage. The ratio of indexed vs. crawled pages immediately reveals the biggest structural issues before you check a single title tag.
Get a free SEO audit
30 min Google Meet · PDF report included
Created in France (Annecy – Chantilly) · Email & Google Meet support
FAQ
A basic audit (title tags, indexation, structured data) takes 2-4 hours for a 1,000-product catalog. A comprehensive audit (technical, on-page, backlinks, Core Web Vitals, content) takes 1-2 days. Seegea automates the catalog part, reducing the time to under 30 minutes.